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The Duramax Advantage: Chevrolet’s Powerful Engine Helps Hard-Working Business Owners Go to Market

Bangkok, Thailand – A pickup truck can be a workhorse, a daily driver or an adventure ride depending on a person’s motoring needs. In any case, small business owners and other users rely on them to provide horsepower, tons of torque and ample cargo capacity to get work done.

According to a recent study, the top three reasons for a pickup truck purchase include greater utility, moving cargo, and the needs of larger family size – all of which are enabled by (and benefit from) a more powerful engine.

As any hard-working truck user will tell you, maximum hauling capacity and capability is best delivered by a diesel pickup, like the Duramax-powered Chevrolet Colorado, especially when hauling long distances or across mountain ranges. Not only do these powerhouses deliver more torque, but they also have proven durability and better fuel economy.

The same Duramax engines also power the Chevrolet Trailblazer, a 7-person premium SUV noted for its versatile interior for passengers and cargo hauling and rugged capability.

Diesels offer 25 to 30 percent better fuel economy than similar petrol engines, and can be easier to maintain, having no spark plugs or distributors, so they never need ignition tune-ups. Diesels, like the Duramax 2.5L and 2.8L that GM Thailand builds in Rayong, often last longer than gasoline engines, providing better value and better resale value for the vehicle.

According to another study, total cost of ownership, including depreciation, fuel costs, repairs, maintenance, insurance, and fees and taxes, is often much less for diesel vehicles as compared to petrol versions of the same vehicles, ranging from $2,000 to $7,000 USD over three-to-five years.

“Customers can have confidence in GM’s wealth of expertise in diesel engineering – the company has built millions of diesel engines – our institutional knowledge of this technology is among the best in the industry, and GM Powertrain Thailand is one of the most advanced powertrain plants in the world,” said Mr. Chatchawan Chantaket, General Director of Product Engineering, GM Southeast Asia.

GM Powertrain Thailand has adopted cutting-edge computer and laser-guided equipment to enhance precision and ensure high build quality. The dust-free facility is fully climate controlled to manage humidity and create the most suitable environment for quality engine production.

The world-class Duramax engines that GM Powertrain Thailand exports to the U.S. for use in the North American Chevrolet Colorado has successfully withstood the same hardcore validation tests as the legendary 6.6L heavy-duty Duramax, including over 35,000 dynamometer hours logged for development, fatigue testing, and thermal cycling.

Used internationally for years, the Duramax is known for its outstanding quality, reliability, and durability. It features a Forged Steel Crankshaft w/fillet rolled radii, Forged Steel Connecting Rods, cast iron Engine Block, cast iron Balance Shaft housing, piston-cooled Oil Jets, and a water-cooled Variable Geometry Turbocharger.

Mr. Lutthapon Atichardsrisakul, owner of Subananbangyai Co., Ltd, a construction equipment company in Bangyai Nonthaburi, can attest to durability, reliability and power of the Duramax. Even after several years of hard work, he says he still relies on his 2012 Chevrolet Colorado Z71 with 2.8L Duramax to transport heavy steel foundation piling to construction sites. He even tows a second vehicle using a hitch. It’s that kind of hard work that can push a pickup truck and its engine to the limits of its capabilities.

Mr. Lutthapon said: “Duramax engine really responds to my needs. I load heavy stuff on the vehicle so I need a good powerful engine. I am very impressed with its durability and performance.”

Depending on the model, a new 2019 Colorado can haul up to 1,085 kg of payload in its cargo bed – about the same weight as 10 baby Asian elephants – and tow a braked trailer weighing up to 3,500 kg – the average weight of an Asian elephant.

Another small business owner, Mr. Naratip Kotudon who operates a candy shop at Samrong Market in Bangkok, was so impressed with the performance of his 2012 Colorado that he bought another Chevrolet, a 2017 Colorado with 2.5L Duramax, to handle growing demand for his traditional Thai desserts. Mr. Naratip says he is especially impressed with Colorado’s torque performance – that low-end thrust for which Duramax engines are famous.

Mr. Naratip said: “The Duramax answers well to my daily needs. I am totally satisfied with it. I think the new Colorado will be my next vehicle as I expand my business and carry more products.”