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CHEVROLET DELIVERS THE FIRST ALL-NEW COLORADO WITH A BIG SURPRISE

Bangkok – Chevrolet Sales Thailand has delivered the first unit of the all-new Colorado, its all-new midsize pickup truck to its first customer. Chevrolet recently organized a successful public launch for the all-new pickup truck in Bangkok, and will have road show events in four provinces nationwide throughout August.

Wittaya Mekprasit, the customer and owner of the first all-new Colorado in Thailand, says: “We have been a customer of Chevrolet for quite a few years. We own a Cruze and Captiva, Colorado and we are adding the all-new Colorado to our family. Today, the Chevrolet team also provided a great experiences that went beyond our expectations, by organizing a ‘Chevy caravan’ consisting of a convoy of all-new Colorados to pick me and my family from our house, and drive us to the dealership to receive the new truck. Chevrolet and its dealer executives hosted us with a warm welcome which we are very impressed. We are certain there are more Chevrolet nameplates to come because Chevrolet vehicles offer great performance, usability and design. We are also impressed by Chevrolet M.K. Bangbuathong’s services.”

“I actually interested the truck two months ago just after the Motor Show, even before I had an opportunity to test drive it. After I tested the truck at the public launch at the end of July, I was very impressed and felt confident in my decision to choose the best pickup truck,” said Mekprasit. “The all-new Colorado comes with many convenient features. My new Colorado is also customized with Strong Pack package. It looks pretty cool and awesome.”

Deliver First Colorado

“At Chevrolet, our commitment is to ensure the highest product quality and to be responsive to customers’ needs which means we have to deliver vehicles on time,” said Una Tan Marketing and Customer Experience Director, Chevrolet Sales Thailand.

“We recently organized the public launch in Bangkok which we had many activities including drift demonstrations, test drive sessions allowing customers to experience the truck’s capability and also customized all-new Colorado on display. Many customers were impressed by the truck’s performance and the variety of accessories. We are organizing more road shows nationwide to provide these exciting experiences to customers,” Tan added

The roadshow event for the all-new Colorado will be held in four provinces nationwide, including:

August 13-14 at Big C Don Jun, Chiang Mai.

August 20-21 at Big C Khon Kaen, Khon Kaen.

August 27-28 next to Wang Tai Hotel, Surat Thani.

September 3-4 in front of the Chonburi district office

The all-new Colorado received great feedback from media and customers who already tested the truck. Prices for the all-new pickup truck start at THB 594,000 for the entry-level LS variant while the top-of-the-line, premium High Country variant is available at THB 1,068,000.