Chevrolet reaches out to Chevy Plus Members with special movie premiere of “Man of Steel”
BANGKOK, JUNE 18 2013 – General Motor Co., Ltd. (Thailand) and Chevrolet Sales Co., Ltd. (Thailand) continue to offer special privileges to Chevy Plus members by hosting a special movie premier of Man of Steel in 3D, currently playing at SF Cinema. This is the fourth movie premier this year designed to strengthen the relationship with Chevrolet customers.
“We want to provide a more exclusive opportunity to Chevy customers in order to make their everyday lives more rewarding. For the second half year, Chevrolet has prepared a wide variety of exclusive activities every month”, stated by Mr. Rubporn Worapol, a Customer Care and Digital Marketing manager of Chevrolet Sales (Thailand)
Chevrolet has received a positive response from customers about a variety of events, such as the Bangkok-Hua Hin Rally, concerts like Big Mountain, and 6.2.13 and Lek Chon Ver.
Chevrolet is partnering up with companies providing goods and services that meet the active lifestyles of Chevy customers. The company plans to invite at least three or four additional potential product and service partners to participate in the Chevy Plus program this year and palns to expand the program to other provinces.
Ms. Pojanant Srinak, a Chevrolet Cruze customer and a Chevy Plus member said, “I like the exclusive activities, especially the special movie premiers. If I have time, I absolutely won’t miss those activities for sure.”
“I have joined the Chevy Plus Rally once and I was really impressed with the privileges that Chevrolet has offered to us”, said Mr, Sanit and Mrs. Kunatchawat Chunyapornpong, Chevrolet Sonic customers and members of Chevy Plus.
About Chevy Plus: The latest campaign is yet another example of Chevrolet’s efforts to redefine and strengthen relationships between the brand and its customers under the concept ‘Every Day is More Rewarding with Chevrolet’. Chevrolet is giving Chevy Plus members benefits including free coffee at Café Mezzo, access to Movies Fast Lane at SF Cinema City theatres nationwide, free scoop of ice cream at Um..Milk, free car and engine wash at Chevrolet dealerships, plus special discounts for products and services at more than 500 participating outlets by partner brands. For more information please visit www.chevrolet.co.th or contact Chevrolet call center 1734